MRC Study: Network TV Buries ObamaCare’s Bad News – Less than 1% of evening air time!

The U.S. mainstream media reaches new heights of pro-Obama bias. At this point it should be considered criminal the lengths they go through to protect their guy.

ObamaCareCoverageNewsBusters (March 25) — Unquestionably, ObamaCare is the central political issue of 2014. As the midterm election campaign moves forward, liberal politicians will have to justify their support for a program that has cost millions of individuals their insurance; will raise premiums for most small businesses; imposes hundreds of billions of dollars in new taxes; and will cost, according to the non-partisan Congressional Budget Office, the equivalent of two million jobs over the next three years.

But so far this year, the three network evening newscasts have minimized, spun or ignored every negative development about ObamaCare, while at the same time touting staged pro-ObamaCare publicity stunts, such as the President’s appearance on a Web-based comedy show in March.

A new study from the Media Research Center finds that long before the saga of the missing Malaysian jet commandeered the airwaves, ABC, CBS and NBC had apparently decided that ObamaCare was not a worthy topic for their evening newscasts. MRC analysts reviewed each newscast (including weekends) from January 1 through March 24, 2014.

  • During this time, the NBC Nightly News aired just a single full report on ObamaCare — a largely celebratory piece on January 1 about the start of what fill-in anchor Lester Holt called “a new era in health care in this country.” Including that piece, Nightly News has only offered five minutes and five seconds of coverage of the health care law so far this year. For context, the total time of all news stories on the NBC Nightly News during the same period (excluding teasers and promos) is more than 24 hours, meaning NBC has spent barely one-third of one percent of its available evening news airtime talking about the health care law.
  • The other broadcast evening networks have hardly been more thorough. ABC’s World News has devoted just 6 minutes, 58 seconds to ObamaCare so far this year, while the CBS Evening Newsgave viewers 19 minutes, 21 seconds of coverage. Combined, that adds up to 31 minutes, 20 seconds, or approximately 0.72% of the total time devoted to news on the three evening broadcasts.

Bad news, such as lackluster enrollment statistics or new delays in key elements of the law, were usually given just a few seconds of coverage, according to the MRC study. Not one of the evening newscasts bothered to cover polls — even their own — showing the law’s continued unpopularity. And only one report (on CBS) profiled someone victimized by ObamaCare’s new rules, something ABC and NBC viewers have yet to hear about in 2014.

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